1. Every day, we get to see a bunch of mediocre images captured by mediocre cameras on our overpriced phones, uploaded via our overpriced data plans. But for the digital upper class, it is worth paying to be a participant of this instant cycle of sharing. Instagram has placed itself as a necessary tool in this process, an easy-to-use mobile app that Facebook bets will serve as the definitive photo-editing and -sharing tool of the current digital era.